PERSONAL INFORMATION AND OUR USE OF THAT INFORMATION
Generally, you can visit the River Highlands website without directly entering any of your personal information. On certain pages, we may request that you provide some of your personal information, for example to provide information to you. In this event, we will use that information to respond to your message or to fulfill the stated purpose of your communication. If you ask us to contact you, the information we collect may include: contact details, such as your name, address, organization, email address and/or telephone number. You are not required to provide any of this information; however, if you choose not to, we may not be able to provide you with the requested information. At all times, we will use personal information you provide only for purposes consistent with the reason you provided it. We do not sell, rent or lease our customer lists to third parties.
We may use your personal information gathered via our website to inform you of River Highlands activities, information or website features. When doing so, we will always give you the opportunity to opt out of receiving such information. All emails we send you dealing with information that is not in response to questions initiated by you will include an Unsubscribe link, allowing you to stop delivery of that type of communication.
INFORMATION COLLECTED AND STORED AUTOMATICALLY
By visiting the River Highlands website, the following information is collected and stored automatically:
- The type of browser and operating system you used to access the site
- The name of the Internet domain (for example, “netscape.com”)
- The Internet address of any sites that you linked directly from
- The date and time you accessed the site
- The pages you visit and the information you request
COOKIES AND OTHER TRACKING SOFTWARE
The technologies we use for this automatic data collection may include:
Flash Cookies. Certain features of our website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from and on our website. Flash cookies are not managed by the same browser settings used for browser cookies. For information about managing your privacy and security settings for Flash cookies, see “Choices About How We Use and Disclose Your Information.”
Choices About How We Use and Disclose Your Information
We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:
Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website.
This website uses Google Analytics to track website activity and visitor behavior. If you want to opt-out of being tracked by Google Analytics, you may use the Google Analytics Opt-out Browser Add-on. Google Analytics also collects data about visits to the website via the DoubleClick cookie and Floodlight tags. This information is being used to provide demographic and interest data about visitors to the website and to target online display advertisements on third-party websites. Using Google’s Ads Settings, visitors can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads.
You may request a copy of any information you provide to us using this website, and to correct or update your personal information. You may also instruct River Highlands to have yourself removed from our programs. Finally, you may instruct River Highlands to remove any previous consent you provided to share your personal information with other companies or organizations. To do any of the previous actions, please contact River Highlands at:
1851 Data Drive
Hoover, AL 35244
NOTIFICATION OF CHANGES TO THIS NOTICE
If we change this Notice materially or otherwise, we will post those changes on the website, so our subscribers are aware of what information we collect, how we use it and under what circumstances, if any, we disclose it. We will use your personally identifiable information in accordance with the Privacy Practice Notice under which the information was collected. We will do so until you provide your express consent to use the information under the terms of a revised Privacy Practice Notice or applicable law provides otherwise.
River Highlands takes the security of our users’ access to our website very seriously. We follow industry-standard practices to take such actions as are necessary to prevent unauthorized access to personally identifiable information by a person other than the user or us. However, we cannot guarantee that these practices will prevent every unauthorized attempt to access, use or disclose personally identifiable information.